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Comparison

Audiense Insights vs adup-ai-marketing-agent

Audiense Insights is an MCP server published by AudienseCo. Marketplaces we read that list it: 1 (Docker MCP Catalog). adup-ai-marketing-agent is a plugin bundle for AI coding tools published by Ad-Up-VC. Marketplaces we read that list it: 1 (Claude Code: claude-plugins-community). As of our marketplace pass on 2026-10-20. This pair was picked by a reader, not by our comparison rule, so search engines are asked not to index the page.

Where each is published

Where each is published
MarketplaceAudiense Insightsadup-ai-marketing-agent
Docker MCP Catalog Listed
Version: sha256:064623a07a6b
Forks (GitHub): 11
Pulls (Docker Hub): 41 281
Stars (Docker Hub): 0
Stars (GitHub): 19
Not marked · First seen
Not listed
Claude Code: claude-plugins-community Not listed Listed
Version: 1.6.0
Forks (GitHub): 1
Stars (GitHub): 1
Not marked · First seen

Each figure is the marketplace's own and is never added up across marketplaces. A marketplace that publishes no figure shows none: no number is not zero.

The facts side by side

Audiense Insights vs adup-ai-marketing-agent
FactAudiense Insightsadup-ai-marketing-agent
Marketplaces that list it11
Stars (GitHub) (differs)19 (better)1 (worse)
Pulls (Docker Hub) (differs)41 281No figure on Docker Hub
Forks (GitHub) (differs)11 (better)1 (worse)
Last releaseNot publishedNot published
Where it runs (differs)On your machine (mcp/audiense-insights)Installs as a plugin bundle
Transport (differs)stdioNot stated
Tools it declares (differs)8Not published
Environment variables it asks for (differs)3, secrets among them: 2Not published
Parts of the bundle (differs)Not a bundle29
Licence (differs)Apache-2.0Not stated
Repository (differs)github.com/audienseco/mcp-audiense-insightsgithub.com/ad-up-vc/adup-claude-plugin
Changes in the last 7 days00
First seen2026-10-112026-10-11

Lines where the two differ have a tinted background and bold values. Where the data itself says which value is better (more marketplaces, a larger figure of the same marketplace, a fresher release, a verified mark on a marketplace that lists both), the better one is also marked green with ▲ and the worse one red with ▼. Where it runs, the transport, the tools, the settings, hooks, the bundle's parts, the licence and the week's changes are marked only as different: more or fewer is not better in itself.

What each says it does

Audiense Insights

In its own words, on Docker MCP Catalog:

Audiense Insights MCP Server is a server based on the Model Context Protocol (MCP) that allows Claude and other MCP-compatible clients to interact with your Audiense Insights account.

adup-ai-marketing-agent

In its own words, on Claude Code: claude-plugins-community:

AdUp for Claude Connect your entire marketing stack to Claude Code. Ask questions about your ad performance in plain English. What you can do: Cross-platform overview — See total spend, ROAS, and performance across all channels at once Facebook/Instagram Ads — Campaign analysis, creative fatigue detection, audience breakdowns, learning phase diagnosis Google Ads — Search, Shopping, and Performance Max analysis, Quality Score diagnostics, impression share Google Analytics 4 — Sessions, revenue, acquisition channels, funnel drop-off, conversion events LinkedIn & TikTok Ads — Platform-specific performance and optimization recommendations Ad fatigue detection — Spot rising frequency, falling CTR, and creative exhaustion before it hurts Budget optimization — Propose budget shifts based on performance data Executive reports — Monday briefings, client-ready reports, anomaly alerts Built for agencies — Switch between clients instantly. Works with HubSpot, Intercom, and Google Search Console too.

How to run each

Audiense Insights As a local MCP server: Docker image

Claude Code
claude mcp add --env "AUDIENSE_CLIENT_SECRET=<YOUR_AUDIENSE_CLIENT_SECRET>" --env "TWITTER_BEARER_TOKEN=<YOUR_TWITTER_BEARER_TOKEN>" --transport stdio audiense-insights -- docker run -i --rm -e AUDIENSE_CLIENT_SECRET -e TWITTER_BEARER_TOKEN mcp/audiense-insights

Requires: AUDIENSE_CLIENT_SECRET (secret), TWITTER_BEARER_TOKEN (secret)

adup-ai-marketing-agent As a Claude Code plugin

Claude Code
/plugin marketplace add anthropics/claude-plugins-community
/plugin install adup-ai-marketing-agent@claude-community

Commands built only from what the marketplaces declare; the full set for every client is on each card.

Tools each declares

The marketplaces of adup-ai-marketing-agent publish no list of tools, so we do not compare tools.

Settings each asks for

The marketplaces of adup-ai-marketing-agent publish no settings it asks for, so we do not compare settings.

What it can do: Audiense Insights · What it can do: adup-ai-marketing-agent · Compare two other plugins

Data comes from the Docker MCP Catalog (desktop.docker.com/mcp/catalog) and Docker Hub. Data comes from the public marketplace file https://github.com/anthropics/claude-plugins-community/blob/HEAD/.claude-plugin/marketplace.json. Figures come from our own regular passes over the marketplaces, last read on . We publish no contact details for plugin publishers.

Where the data comes from: how the catalog is built