adup-ai-marketing-agent vs Bid Manager MCP Server
adup-ai-marketing-agent is a plugin bundle for AI coding tools published by Ad-Up-VC. Marketplaces we read that list it: 1 (Claude Code: claude-plugins-community). Bid Manager MCP Server is an MCP server published by cesteral. Marketplaces we read that list it: 1 (Official MCP Registry). As of our marketplace pass on 2026-10-20. This pair was picked by a reader, not by our comparison rule, so search engines are asked not to index the page.
Where each is published
| Marketplace |  adup-ai-marketing-agent |  Bid Manager MCP Server |
|---|---|---|
| Claude Code: claude-plugins-community | Listed Version: 1.6.0 Forks (GitHub): 1 Stars (GitHub): 1 Not marked · First seen |
Not listed |
| Official MCP Registry | Not listed | Listed Version: 1.1.0 Downloads/month (npm): 869 Downloads/week (npm): 86 Forks (GitHub): 5 Stars (GitHub): 8 Not marked · First seen |
Each figure is the marketplace's own and is never added up across marketplaces. A marketplace that publishes no figure shows none: no number is not zero.
The facts side by side
| Fact | adup-ai-marketing-agent | Bid Manager MCP Server |
|---|---|---|
| Marketplaces that list it | 1 | 1 |
| Stars (GitHub) (differs) | 1 (worse) | 8 (better) |
| Forks (GitHub) (differs) | 1 (worse) | 5 (better) |
| Last release | Not published | Not published |
| Where it runs (differs) | Installs as a plugin bundle | On your machine (@cesteral/dbm-mcp) |
| Transport (differs) | Not stated | Streamable HTTP |
| Tools it declares | Not published | Not published |
| Environment variables it asks for | Not published | Not published |
| Parts of the bundle (differs) | 29 | Not a bundle |
| Licence | Not stated | Not stated |
| Repository (differs) | github.com/ad-up-vc/adup-claude-plugin | github.com/cesteral/mcp-open-advertising |
| Changes in the last 7 days | 0 | 0 |
| First seen | 2026-10-11 | 2026-10-11 |
Lines where the two differ have a tinted background and bold values. Where the data itself says which value is better (more marketplaces, a larger figure of the same marketplace, a fresher release, a verified mark on a marketplace that lists both), the better one is also marked green with ▲ and the worse one red with ▼. Where it runs, the transport, the tools, the settings, hooks, the bundle's parts, the licence and the week's changes are marked only as different: more or fewer is not better in itself.
What each says it does
adup-ai-marketing-agent
AdUp for Claude Connect your entire marketing stack to Claude Code. Ask questions about your ad performance in plain English. What you can do: Cross-platform overview — See total spend, ROAS, and performance across all channels at once Facebook/Instagram Ads — Campaign analysis, creative fatigue detection, audience breakdowns, learning phase diagnosis Google Ads — Search, Shopping, and Performance Max analysis, Quality Score diagnostics, impression share Google Analytics 4 — Sessions, revenue, acquisition channels, funnel drop-off, conversion events LinkedIn & TikTok Ads — Platform-specific performance and optimization recommendations Ad fatigue detection — Spot rising frequency, falling CTR, and creative exhaustion before it hurts Budget optimization — Propose budget shifts based on performance data Executive reports — Monday briefings, client-ready reports, anomaly alerts Built for agencies — Switch between clients instantly. Works with HubSpot, Intercom, and Google Search Console too.
Bid Manager MCP Server
Bid Manager reporting and query workflows for DV360 campaign performance analysis
How to run each
adup-ai-marketing-agent As a Claude Code plugin
/plugin marketplace add anthropics/claude-plugins-community
/plugin install adup-ai-marketing-agent@claude-communityBid Manager MCP Server
No data for an automatic command: what its marketplaces declare does not say unambiguously how to connect it.
Commands built only from what the marketplaces declare; the full set for every client is on each card.
Tools each declares
Neither one's marketplaces publish a list of tools, so there is nothing to compare.
Settings each asks for
Neither one's marketplaces publish the settings it asks for.
What it can do: adup-ai-marketing-agent · What it can do: Bid Manager MCP Server · Compare two other plugins
Data comes from the public marketplace file https://github.com/anthropics/claude-plugins-community/blob/HEAD/.claude-plugin/marketplace.json. Data comes from the Official MCP Registry (registry.modelcontextprotocol.io), CC0 1.0. Figures come from our own regular passes over the marketplaces, last read on . We publish no contact details for plugin publishers.