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Comparison

Small Business vs claude-seo-skill

Small Business is a plugin bundle for AI coding tools published by Anthropic. Marketplaces we read that list it: 1 (Claude: knowledge-work-plugins). claude-seo-skill is a plugin bundle for AI coding tools published by mangollc. Marketplaces we read that list it: 1 (Claude Code: claude-plugins-community). As of our marketplace pass on 2026-10-18. This pair was picked by a reader, not by our comparison rule, so search engines are asked not to index the page.

Where each is published

Where each is published
MarketplaceSmall Businessclaude-seo-skill
Claude: knowledge-work-plugins Listed
Version: 1.35.1
Forks (GitHub): 3 391
Stars (GitHub): 30 009
Not marked · First seen
Not listed
Claude Code: claude-plugins-community Not listed Listed
Version: 1.0.0
Forks (GitHub): 11
Stars (GitHub): 38
Not marked · First seen

Each figure is the marketplace's own and is never added up across marketplaces. A marketplace that publishes no figure shows none: no number is not zero.

The facts side by side

Small Business vs claude-seo-skill
FactSmall Businessclaude-seo-skill
Marketplaces that list it11
Stars (GitHub) (differs)30 009 (better)38 (worse)
Forks (GitHub) (differs)3 391 (better)11 (worse)
Last releaseNot publishedNot published
Where it runsInstalls as a plugin bundleInstalls as a plugin bundle
TransportNot statedNot stated
Tools it declaresNot publishedNot published
Environment variables it asks forNot publishedNot published
Parts of the bundle (differs)7920
Licence (differs)Not statedMIT
Repository (differs)github.com/anthropics/knowledge-work-pluginsgithub.com/mangollc/claude-seo-skill
Changes in the last 7 days00
First seen2026-10-112026-10-11

Lines where the two differ have a tinted background and bold values. Where the data itself says which value is better (more marketplaces, a larger figure of the same marketplace, a fresher release, a verified mark on a marketplace that lists both), the better one is also marked green with ▲ and the worse one red with ▼. Where it runs, the transport, the tools, the settings, hooks, the bundle's parts, the licence and the week's changes are marked only as different: more or fewer is not better in itself.

What each says it does

Small Business

In its own words, on Claude: knowledge-work-plugins:

Pre-built small business workflows to help you run and grow your business. Supports a majority of the tools you already use. You approve every step that touches money or customers. Install and then ask Claude to help you get onboarded.

claude-seo-skill

In its own words, on Claude Code: claude-plugins-community:

A comprehensive SEO and AI search optimization (AEO) toolkit for Claude Code. Provides 13 slash commands covering keyword research with clustering and intent mapping, technical site audits scored 0-100, on-page content scoring with E-E-A-T analysis, JSON-LD schema generation, Google Business Profile 30-day posting calendars, competitor backlink analysis with 90-day outreach plans, and AI search optimization for Google AI Overviews, Perplexity, and ChatGPT. Built for agencies with multi-client...

How to run each

Small Business As a Claude Code plugin

Claude Code
/plugin marketplace add anthropics/knowledge-work-plugins
/plugin install small-business@knowledge-work-plugins

claude-seo-skill As a Claude Code plugin

Claude Code
/plugin marketplace add anthropics/claude-plugins-community
/plugin install claude-seo-skill@claude-community

Commands built only from what the marketplaces declare; the full set for every client is on each card.

Tools each declares

Neither one's marketplaces publish a list of tools, so there is nothing to compare.

Settings each asks for

Neither one's marketplaces publish the settings it asks for.

What it can do: Small Business · What it can do: claude-seo-skill · Compare two other plugins

Data comes from the public marketplace file https://github.com/anthropics/knowledge-work-plugins/blob/HEAD/.claude-plugin/marketplace.json. Data comes from the public marketplace file https://github.com/anthropics/claude-plugins-community/blob/HEAD/.claude-plugin/marketplace.json. Figures come from our own regular passes over the marketplaces, last read on . We publish no contact details for plugin publishers.

Where the data comes from: how the catalog is built