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Comparison

exa vs local-seo-audit-system

exa is a plugin bundle for AI coding tools published by exa-labs. Marketplaces we read that list it: 5 (Claude Code: claude-plugins-official, Official MCP Registry, Docker MCP Catalog, Claude: knowledge-work-plugins, Community GitHub marketplaces). local-seo-audit-system is a plugin bundle for AI coding tools published by mshahiddigital. Marketplaces we read that list it: 1 (Claude Code: claude-plugins-community). As of our marketplace pass on 2026-10-26. This pair was picked by a reader, not by our comparison rule, so search engines are asked not to index the page.

Where each is published

Where each is published
Marketplaceexalocal-seo-audit-system
Claude Code: claude-plugins-official Listed
Version: 3.4.1
Forks (GitHub): 403
Stars (GitHub): 5 170
Not marked · First seen
Not listed
Official MCP Registry Listed
Version: 3.4.1
Forks (GitHub): 403
Stars (GitHub): 5 170
Not marked · First seen
Not listed
Docker MCP Catalog Listed
Version: sha256:d88edd571d98
Forks (GitHub): 403
Pulls (Docker Hub): 37 036
Stars (Docker Hub): 7
Stars (GitHub): 5 170
Not marked · First seen
Not listed
Claude: knowledge-work-plugins Listed
Version: 3.4.1
Forks (GitHub): 403
Stars (GitHub): 5 170
Not marked · First seen
Not listed
Claude Code: claude-plugins-community Not listed Listed
Version: fa6a289
No figure published
Not marked · First seen

Each figure is the marketplace's own and is never added up across marketplaces. A marketplace that publishes no figure shows none: no number is not zero.

The facts side by side

exa vs local-seo-audit-system
Factexalocal-seo-audit-system
Marketplaces that list it (differs)5 (better)1 (worse)
Stars (GitHub) (differs)5 170No figure on GitHub
Pulls (Docker Hub) (differs)37 036No figure on Docker Hub
Forks (GitHub) (differs)403No figure on GitHub
Last releaseNot publishedNot published
Where it runs (differs)Remote server or your machineInstalls as a plugin bundle
Transport (differs)Streamable HTTP, stdioNot stated
Tools it declares (differs)2Not published
Environment variables it asks for (differs)1, secrets among them: 1Not published
Parts of the bundle (differs)3Not published
Licence (differs)MITNot stated
Repository (differs)github.com/exa-labs/exa-mcp-servergithub.com/mshahiddigital/local-seo-audit
Changes in the last 7 days00
First seen2026-10-112026-10-11
Endpoint at the last check (differs)Responded 3 days agono remote endpoint we check

Lines where the two differ have a tinted background and bold values. Where the data itself says which value is better (more marketplaces, a larger figure of the same marketplace, a fresher release, a verified mark on a marketplace that lists both), the better one is also marked green with ▲ and the worse one red with ▼. Where it runs, the transport, the tools, the settings, hooks, the bundle's parts, the licence and the week's changes are marked only as different: more or fewer is not better in itself.

What each says it does

exa

In its own words, on Claude Code: claude-plugins-official:

Exa AI web search, deep research, and content extraction. Provides MCP tools and research skills for comprehensive web search, people discovery, company research, academic papers, and more.

local-seo-audit-system

In its own words, on Claude Code: claude-plugins-community:

Complete 21-phase local business SEO audit system for Claude Code. Covers technical SEO, on-page, content strategy, local SEO & GBP, AI visibility (ChatGPT, Perplexity, Gemini, AI Overviews), competitor analysis, backlinks, reputation, and more. Includes two proprietary scoring frameworks: • LOCAL-IMPACT — 60-item local presence assessment across 8 dimensions (0–100) • SERP-TRUST — 50-item search trust assessment across 5 dimensions (0–100) • SEO Health Index — weighted combination of both frameworks Outputs a professional PDF report with SVG score gauges, color-coded issue cards, competitor comparison charts, and 30/90/180/365-day action roadmaps. Zero external dependencies — works with WebSearch and WebFetch out of the box. Optional MCP integrations for Google Search Console, GA4, Google Business Profile, PageSpeed Insights, and SimilarWeb. 27 skills, 40 slash commands, 6 specialized parallel sub-agents.

How to run each

exa As a Claude Code plugin

Claude Code
/plugin install exa@claude-plugins-official

local-seo-audit-system As a Claude Code plugin

Claude Code
/plugin marketplace add anthropics/claude-plugins-community
/plugin install local-seo-audit-system@claude-community

Commands built only from what the marketplaces declare; the full set for every client is on each card.

Only exa has a remote endpoint we check. How we check endpoints

Tools each declares

The marketplaces of local-seo-audit-system publish no list of tools, so we do not compare tools.

Settings each asks for

The marketplaces of local-seo-audit-system publish no settings it asks for, so we do not compare settings.

What it can do: exa · What it can do: local-seo-audit-system · Compare two other plugins

Data comes from the public marketplace file https://github.com/anthropics/claude-plugins-official/blob/HEAD/.claude-plugin/marketplace.json. Data comes from the Official MCP Registry (registry.modelcontextprotocol.io), CC0 1.0. Data comes from the Docker MCP Catalog (desktop.docker.com/mcp/catalog) and Docker Hub. Data comes from the public marketplace file https://github.com/anthropics/knowledge-work-plugins/blob/HEAD/.claude-plugin/marketplace.json. Data comes from public marketplace files in GitHub repositories of their authors. Data comes from the public marketplace file https://github.com/anthropics/claude-plugins-community/blob/HEAD/.claude-plugin/marketplace.json. Figures come from our own regular passes over the marketplaces, last read on . We publish no contact details for plugin publishers.

Where the data comes from: how the catalog is built