local-seo-skills vs BrightLocal MCP Server and API by Cotlet
local-seo-skills is a plugin bundle for AI coding tools published by Garrett Smith. Marketplaces we read that list it: 1 (Community GitHub marketplaces). BrightLocal MCP Server and API by Cotlet is an MCP server published by cotlet.dev. Marketplaces we read that list it: 1 (Official MCP Registry). As of our marketplace pass on 2026-11-09. This pair was picked by a reader, not by our comparison rule, so search engines are asked not to index the page.
Where each is published
| Marketplace |  BrightLocal MCP Server and API by Cotlet | |
|---|---|---|
| Community marketplace garrettjsmith/localseoskills | Listed Version: 1.1.0 Forks (GitHub): 28 Stars (GitHub): 147 Not marked · First seen |
Not listed |
| Official MCP Registry | Not listed | Listed Version: 1.0.1 No figure published Not marked · First seen |
Each figure is the marketplace's own and is never added up across marketplaces. A marketplace that publishes no figure shows none: no number is not zero.
The facts side by side
| Fact | local-seo-skills | BrightLocal MCP Server and API by Cotlet |
|---|---|---|
| Marketplaces that list it | 1 | 1 |
| Stars (GitHub) (differs) | 147 | No figure on GitHub |
| Forks (GitHub) (differs) | 28 | No figure on GitHub |
| Last release (differs) | 2026-10-30 (worse) | 2026-11-09 (better) |
| Where it runs (differs) | Remote server (mcp.localseodata.com/mcp) | Remote server (cotlet.dev/mcp/v1/brightlocal/connect) |
| Transport | Streamable HTTP | Streamable HTTP |
| Tools it declares | Not published | Not published |
| Environment variables it asks for | Not published | Not published |
| Parts of the bundle (differs) | 40 | Not a bundle |
| Licence (differs) | MIT | Not stated |
| Repository (differs) | github.com/garrettjsmith/localseoskills | Not stated |
| Changes in the last 7 days (differs) | 0 | 5 |
| First seen (differs) | 2026-10-19 | 2026-11-09 |
| Endpoint at the last check (differs) | Status out of date: last check 45 h ago returned HTTP 401 | not checked yet |
Lines where the two differ have a tinted background and bold values. Where the data itself says which value is better (more marketplaces, a larger figure of the same marketplace, a fresher release, a verified mark on a marketplace that lists both), the better one is also marked green with ▲ and the worse one red with ▼. Where it runs, the transport, the tools, the settings, hooks, the bundle's parts, the licence and the week's changes are marked only as different: more or fewer is not better in itself.
What each says it does
local-seo-skills
39 skills for local SEO, installed as a Claude Code plugin. GBP optimization, map pack visibility, audits, citations, reviews, keywords, geogrid, AI visibility, multi-location SEO, and reporting. Includes a persistent brief system and 15 scheduled task templates.
BrightLocal MCP Server and API by Cotlet
BrightLocal MCP server: list locations, get rank tracker report, get local search grid report.
How to run each
local-seo-skills As a Claude Code plugin
/plugin marketplace add garrettjsmith/localseoskills
/plugin install local-seo-skills@garrettjsmith-localseoBrightLocal MCP Server and API by Cotlet As a remote MCP server
claude mcp add --transport http brightlocal https://cotlet.dev/mcp/v1/brightlocal/connectCommands built only from what the marketplaces declare; the full set for every client is on each card.
Only local-seo-skills has a remote endpoint we check. How we check endpoints
Tools each declares
Neither one's marketplaces publish a list of tools, so there is nothing to compare.
Settings each asks for
Neither one's marketplaces publish the settings it asks for.
What it can do: local-seo-skills · What it can do: BrightLocal MCP Server and API by Cotlet · Compare two other plugins
Data comes from public marketplace files in GitHub repositories of their authors. Data comes from the Official MCP Registry (registry.modelcontextprotocol.io), CC0 1.0. Figures come from our own regular passes over the marketplaces, last read on . We publish no contact details for plugin publishers.